Ketchup Pringles
By the time Pringles introduced their Ketchup flavor in Canada, other chip brands had already been serving it up for years. We might have been late to the ketchup party, but instead of seeing it as a setback, we turned it into an advantage. With a wink and a nod, we embraced our tardiness, telling fans: Hey, better late than never!
GCDs: Brian Platt & Samira Ansari
AD: William Malone