AMEX X LUAR
To spark buzz around the refreshed dining benefits of the Amex Gold Card, we teamed up with renowned designer Luar to create exclusive versions of his iconic Ana Bag, each in the signature hues of the Amex Gold Card. For the first time ever, these bags featured custom charms, adding a playful nod to the Card's dining perks. The eye-catching bag earned coverage in outlets such as WWD, Highsnobiety, The Today Show, and Nylon, among others.
The bag made a bold debut on the runway at Luar’s New York Fashion Week show, with Madonna seated front row and Tinashe carrying it in style.
